Last updated October 18, 2026 · Operated by Heroes Lab LLC, Sheridan, Wyoming

PeopleAtlas (called NetworkMap during the beta).

The short version

PeopleAtlas runs on your iPhone. There is no account. Your contacts stay on your phone: we never receive, store, sell or share them. The only thing the app sends us is a few anonymous usage counts, which you can turn off.

What the app reads

With your permission, PeopleAtlas reads these fields from your iPhone's Contacts: names, phone numbers, email addresses and postal addresses. It doesn't read anything else, such as notes, photos, birthdays or company names, and it never changes your Contacts.

How your contacts are used

Everything happens on your iPhone. The app uses those fields only to work out roughly where each person is: the city and country on their address, or, when there is no city, the country from their address or their phone number's country code (and, as a weaker hint, the country ending of their email address, such as .de). People placed this way are shown at that country's capital and marked as approximate.

So your map opens quickly, PeopleAtlas keeps the details it needs, plus any tags you add, in its own private storage on your iPhone. Tags are never written to your Contacts.

What is sent to Apple

PeopleAtlas uses Apple's built-in map services. These requests go to Apple, not to us:

  • Placing contacts on the map. Only a city name and a country are sent to Apple's geocoding service (CLGeocoder). Street addresses, names, phone numbers and email addresses are never sent.
  • The map itself. Map tiles come from Apple Maps.
  • Map search. If what you type in the map search doesn't match a country or one of your contacts, the text may be sent to Apple to find that place.
  • Your location, if you allow it. Your position is looked up with Apple to find which country you're in.

Apple's handling of these requests is covered by Apple's privacy policy.

Location (optional)

PeopleAtlas doesn't ask for your location until you use a feature that needs it. If you allow it, your location is used only while you're using the app: to show your position on the map, to find contacts near you (Near Me), to show distances and to suggest your current country when you plan a trip (Travel). The app does not use your location in the background, does not keep a history of where you've been, and never sends your location to us.

Anonymous usage data

Starting with PeopleAtlas 1.0, the app sends us a few anonymous counts so we can tell whether it is useful: that the app was opened for the first time, how the Contacts permission was answered (allowed, denied or limited), that your map first showed someone in another country, that a trip was created, that a business card scan finished, and that the share or invite button was tapped.

Each count includes only the event name, the day it happened (no time of day), the app version, the iOS major version, your device language (for example "en", without your region), the permission answer where relevant, and a random install ID created on your iPhone. That ID is not your advertising identifier or any other device identifier, and it is not linked to your identity. It is deleted when you delete the app or turn this setting off.

Your contacts stay on your iPhone. We never receive your contacts' names, phone numbers, email addresses or locations, or your notes, tags, trips, cities, countries, how many contacts you have, or your own location. This data is used only for analytics. It is not linked to you, not used for tracking or advertising, not combined with data from other companies, and not shared with or sold to third parties. It is stored with Supabase, which processes it on our behalf as a data processor, in a database the app can only add to, not read.

You can turn it off at any time in the app under Settings › Privacy › Share anonymous usage data. Turning it off deletes any counts not yet sent and the random install ID, and nothing more is sent.

Separately, the app notes a few basic events (for example, that setup was finished or a tag was added) in your iPhone's own system log, which stays on the device. If you've turned on sharing with app developers in iOS Settings (Privacy & Security › Analytics & Improvements), Apple may share anonymous crash reports with us; you can turn this off at any time.

No tracking, no ads

PeopleAtlas has no ads, doesn't track you across apps or websites, and includes no third-party analytics, advertising or tracking SDKs.

Sharing invites

If you tap Share, the iOS share sheet opens with a short message containing a country, a number of people and a link to our website. It never includes your contacts' names or details, and nothing is sent unless you choose to send it.

Children

PeopleAtlas is not directed at children under 13, and we do not knowingly collect information from them.

Your control and deleting your data

You can turn Contacts or Location access off at any time in iOS Settings › PeopleAtlas (listed as NetworkMap in the current beta). We don't hold your contacts or any data linked to you. Deleting the app removes all of its data from your iPhone, and the anonymous usage counts can't be traced back to you. (As with any app, a backup of your iPhone that you make may include the app's data until that backup is removed.)

Changes to this policy

If we change this policy, we'll update this page and the date at the top before the change takes effect.

Contact

Heroes Lab LLC, Sheridan, Wyoming, USA
hello@theheroeslab.com